WebinarZero11

Martech stack 2027: fewer tools, more data

How to rationalise a marketing stack that grew by accretion and put first-party data back at the centre.

49 min · 9 April 2026

What you'll learn

Mapping overlaps between tools
The role of the CDP in 2027
Measuring consent reliably

Speakers

CL
Chiara Lombardi
Marketing Manager · Zero11

Martech

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